USGS ScienceSearch

USGS · 70272636

Assessing risk communication in the pet and aquarium trade: An analysis of outreach and engagement efforts

Abstract

The international pet and aquarium trade, and intentional or unintentional release of those pets by individuals, has contributed to the establishment of many species to areas where they are not native, resulting in detrimental consequences to local ecosystems, economies, and livelihoods. A number of outreach campaigns across the United States aim to communicate the risk of non-native pet release through education and the offering of alternative solutions to pet owners who are no longer able to care for their pets. Through semi-structured interviews with campaign managers, content analysis of campaign materials, and an analysis of relevant online search results, our project aims to assess the scope of these outreach strategies to understand whether they are effectively intervening in an individual’s decision-making process to release a non-native pet. Ultimately, this project’s outcomes will ensure that economic and human resources invested in risk communication campaigns are using effective and inclusive techniques.

Explore related subjects

Keep this discovery

Explore connections, maps & timelines

BibTeXRIS

Kelly G. Guilbeau, Kristen Reaver, Blake Blaskowski, Emily Marie Dean, Wesley Daniel. 2023. Assessing risk communication in the pet and aquarium trade: An analysis of outreach and engagement efforts. https://pubs.usgs.gov/publication/70272636

Cite the original work for its findings. Save a collection to share your selection of sources.

KEEP EXPLORING

Related USGS reports

Factors affecting benthic macroinvertebrate health in the City of Roanoke, Virginia, 2020–2023

Major waterways in the City of Roanoke (City) have failed to meet Virginia’s aquatic life designated use since 1996. Segments of the upper Roanoke River lack healthy benthic macroinvertebrate communities which prompted a total maximum daily load (TMDL) study by the Virginia Department of Environmental Quality (VDEQ) to identify the most probable stressor(s) causing the impairment. Excess fine sediment was identified as the most probable stressor impairing benthic macroinvertebrates on portions of the Roanoke River in 2006, and a watershed implementation plan published in 2016 required communities within the impaired watershed to implement projects that would reduce the load of fine sediment entering the Roanoke River. Additional benthic macroinvertebrate sampling and stream habitat assessments along the Roanoke River and Tinker Creek (a tributary to the Roanoke River that flows through the City) revealed continued impaired conditions, and subsequent stressor identification analysis was completed in 2023. Samples collected downstream of the City on the Roanoke River and Tinker Creek generally showed more impaired conditions relative to samples collected at locations upstream of the City. Based on this evaluation, sediment and sediment-bound polychlorinated biphenyls (PCBs) were identified as probable stressors while specific conductance, total nitrogen, and sediment metals were possible stressors in Tinker Creek; however, only a sediment TMDL target was identified to address impaired benthic macroinvertebrate communities. In the Roanoke River upstream of the Niagara Dam, sediment and total phosphorus were identified as probable stressors, sediment polycyclic aromatic hydrocarbons and sediment PCB were considered possible stressors; however, the TMDL target was only for total phosphorus. The City partnered with the U.S. Geological Survey (USGS) in 2016 to continuously monitor water quality and streamflow conditions on a major tributary of Tinker Creek, Lick Run, and by 2020, four similar monitoring stations were installed on the Roanoke River and Tinker Creek near the locations of benthic macroinvertebrate sampling. Monitored parameters included streamflow and/or gage height (water level), water temperature, pH, dissolved oxygen, specific conductance, and turbidity. Turbidity is a measure of the relative clarity of the water and was previously used to model suspended-sediment concentrations at the monitoring stations. The City also contracted Kirk Environmental, LLP (KE) to collect benthic macroinvertebrate samples and stream habitat assessments near the locations of the water-quality monitoring stations. Identified benthic macroinvertebrates were used to calculate the Virginia Stream Condition Index (SCI), a multi-metric index composed of eight biological attributes that represent elements of the structure and function of the benthic macroinvertebrate community that measure diversity, composition, and tolerance to pollution. Study objective: In this report, benthic macroinvertebrate samples and stream habitat assessment scores collected at four locations on the Roanoke River and Tinker Creek by KE and the VDEQ between 2020 and 2023 were compared to measured water-quality and streamflow conditions prior to sampling to evaluate patterns between benthic macroinvertebrate health, water quality, and hydrology.

Virginia